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Wrike vs Asana for Agencies (2026): Which Is Better?
By Red Kite Search Agency Created Updated 7 min read
Summary
Choose Wrike for proofing, request forms, and resource planning at scale. Choose Asana for ease of adoption. Prices and ratings were checked in October 2026.
Wrike vs Asana: which is better for agencies in 2026?
Wrike and Asana are both established work management platforms. Wrike leans toward enterprise features such as proofing, request forms, and resource planning. Asana leans toward ease of use.
We compared price, approvals, and fit.
| Tool | Editorial score | Review-site ratings | Pricing | Best for |
|---|---|---|---|---|
| Wrike | 4.1 / 5 | G2 4.2 | Free plan and a 14-day free trial. Team $10 and Business $25 per user per month, billed annually; Pinnacle and Apex are quoted. | Mid-size to enterprise teams |
| Asana | 4.2 / 5 | G2 4.4, Capterra 4.5 | Free for up to 2 users. Starter $10.99 and Advanced $24.99 per user per month (billed annually). | Small to large agencies |
How do Wrike and Asana compare on price?
Wrike Team costs $10 per user per month and Business costs $25, billed annually. Asana Starter costs $10.99 annually ($13.49 monthly) and Advanced costs $24.99 annually ($30.49 monthly).
| Tool | Plan | Price | What stands out |
|---|---|---|---|
| Wrike | Free | $0 | Task and project management, board and table views, web, desktop and mobile apps |
| Wrike | Team | $10 per user/month (annual billing) | 2 to 15 users, Gantt charts, shareable dashboards, AI essentials |
| Wrike | Business | $25 per user/month (annual billing) | 5 to 200 users, proofing and approvals, request forms, time tracking, resource management, templates |
| Wrike | Pinnacle | Custom | Advanced resource and capacity planning, budgeting, advanced reporting, SSO |
| Wrike | Apex | Custom | Wrike Integrate and Sync, unlimited whiteboards, more AI agent actions |
| Asana | Personal | $0 | Up to 2 users, unlimited tasks and projects |
| Asana | Starter | $10.99 per user/month (annual billing); $13.49 monthly | Timeline, dashboards, automations, free guests |
| Asana | Advanced | $24.99 per user/month (annual billing); $30.49 monthly | Portfolios, goals, workload, approvals, time tracking |
| Asana | Enterprise | Custom | SSO, SCIM, capacity planning |
Which has better approvals and proofing?
Wrike. Proofing supports markers and comments on images, video, PDF, and Office files, and approvals can go to external guests, from Business upward. Asana offers approvals and proofing on higher plans too.
Wrike also has request forms for structured intake from Business.
Which is easier to learn?
Asana. Wrike takes longer to configure and suits teams with someone to own setup.
Asana also has a smaller user minimum, while Wrike Business needs at least 5 users.
Which is better value?
Wrike Team is cheaper than Asana Starter, but it leaves out proofing and forms. At the agency tier, Wrike Business costs about the same as Asana Advanced.
Both quote enterprise tiers.
How do Wrike and Asana compare on integrations, security, and support?
Beyond price, agencies ask about connections to their other tools, what to tell clients about security, and how quickly they can get help. This is what each vendor states publicly, as checked in October 2026.
| Area | Wrike | Asana |
|---|---|---|
| Integrations | Salesforce, Adobe Creative Cloud, Bynder and MediaValet; email integration on every plan; Standard integrations on Business, with Wrike Integrate and Wrike Sync on Apex; no overall total is stated and its integrations page was unavailable | 200+ apps listed on the integrations page; Notable: Slack, Microsoft Teams, Zoom, Google Drive, Gmail, Outlook, Zendesk, Salesforce |
| Security | SOC 2 Type II, ISO 27001, ISO 27018 and CSA STAR certifications; GDPR and CCPA compliant; SAML SSO on Pinnacle; two-step verification with an authenticator app; Full, Editor, Limited and Read Only access roles; custom roles on Pinnacle and Apex | SOC 2 Type II (and a SOC 3 report), ISO 27001, 27017, 27018 and 27701, and CSA STAR Level 1 listed; GDPR; HIPAA available as an opt-in with requirements; Two-factor authentication can be required for members and guests; Google and Microsoft SSO; SAML and SCIM from Enterprise; audit logs with Enterprise+; 256-bit encryption at rest and in transit |
| Support | Help center, live chat, request form and phone, depending on the support package; Hours and response times by plan are not stated | Help Center, Asana Academy, community forum, and developer guide; Direct support from Asana's team; 24/7 priority support for Enterprise customers; dedicated customer success specialists with eligibility requirements |
| Apps | Free iOS and Android apps | iOS, Android, macOS, and Windows apps |
What are the pros and cons of Wrike and Asana?
Here is where each tool helps agencies and where it can get in the way, based on plan details and public feedback.
Wrike pros
- Proofing and approvals, including approvals for external guests, on Business and above.
- Request forms for intake from clients and internal teams.
- Resource management with workload charts and timesheets on Business.
- Strong security documentation, including SOC 2 Type II and ISO certifications.
Wrike cons
- Proofing, request forms and time tracking need the Business plan or higher.
- Team caps at 15 users and Business at 200 users.
- Pinnacle and Apex are quote-based, and SSO starts at Pinnacle.
- Reviewers on G2 rate it below several rivals.
Asana pros
- Easy to learn, so new hires and clients get comfortable quickly.
- Unlimited free guests on paid plans make client collaboration simple.
- Portfolios and workload views help leads see capacity across accounts.
- Approvals and proofing support creative review loops.
Asana cons
- The most agency-relevant features (portfolios, workload, approvals, time tracking) need the Advanced plan.
- Time tracking is basic, and budgets and timesheets cost extra, so profitability needs another tool.
- The mobile app is a common complaint for slowness and missing features.
- The interface can feel crowded to first-time users on large workspaces.
What do reviewers say about Wrike and Asana?
G2 shows Wrike at 4.2 from 4,544 reviews and Asana at 4.4 from 14,164 reviews. Wrike is praised for customization and support, and Asana for ease of use.
| Tool | Source | Rating | Number of reviews |
|---|---|---|---|
| Wrike | G2 | 4.2 / 5 | 4,544 |
| Asana | G2 | 4.4 / 5 | 14,164 |
| Asana | Capterra | 4.5 / 5 | 13,616 |
Reviewer themes for Wrike
- G2 shows Wrike at 4.2 from 4,544 reviews.
- G2 reviewers praise customizable workflows, ease of setup, and responsive support.
- G2 reviewers value the dashboard overview and integrations.
Reviewer themes for Asana
- G2 shows 4.4 out of 5 from 14,164 reviews, and Capterra shows 4.5 from 13,616.
- Capterra reviewers describe the interface as easy to learn and good for organizing tasks, and praise its reporting and analytics.
- One marketing-focused reviewer called it close to perfect for marketing teams and agencies, while saying it fell short for a more technical organization.
How does setup differ between Wrike and Asana?
Getting value from either tool depends on how you set it up, and the first steps differ. Here is the practical starting point for each.
Wrike: Start with one client team on a trial, and set up one project template that covers intake, approval, and delivery.
Asana: Begin with a project template for a typical client engagement, including the standard sections, tasks, and owners. Asana works best when every project looks familiar, so people can find things without asking.
What should agencies check before choosing between Wrike and Asana?
Small details in plans and limits decide whether a tool works in practice. Check these points for each tool during a trial on a real client account.
Before you buy Wrike
- Confirm Business covers proofing, forms, and time tracking for you.
- Check user minimums and caps against your team size.
- Ask what Pinnacle adds before you outgrow Business.
- Test guest approvals with a real client.
Before you buy Asana
- Confirm which plan includes workload, portfolios, and approvals, because that is Advanced.
- Price in the add-on for timesheets and budgets if you need them.
- Test the mobile app on the devices your team really uses.
- Plan a standard project template so large workspaces stay tidy.
How should you test Wrike and Asana before deciding?
The fairest test is to run both tools on the same real client account for two weeks, with the same people, and compare the results rather than first impressions.
What to measure
- How long it takes a new team member to be productive in Wrike versus Asana.
- How often people open each tool without being reminded.
- Whether the plan you need includes the features you tested, not just the entry price.
- How a client reacts if you invite them to either tool.
- How much time the team spends on notifications, setup, and cleanup each week.
Which should you choose: Wrike or Asana?
Choose Wrike for proofing, request forms, and resource planning at scale. Choose Asana for ease of adoption.
Smaller agencies usually find Asana easier.
Choose Wrike if
- You need proofing, request forms, and resource planning in one platform.
- Your team is large enough for the Business plan minimum.
- You want strong published security certifications.
Skip Wrike if
- You are a small agency that wants a tool people pick up in an hour.
- You want proofing and forms without paying for Business.
- You need SSO without a sales conversation.
Choose Asana if
- You want a polished tool that account managers, designers, and clients will actually use.
- You run creative review loops and need approvals and proofing.
- You want free client guests on a paid plan.
Skip Asana if
- You need budgets, invoicing, and profitability in the same tool.
- You want deep customization of fields, views, and workflows on a small budget.
- Most of your team works from a phone and needs a fast mobile app.
Frequently asked questions
- Is Wrike or Asana better for agencies?
- Wrike for proofing and request forms at scale, Asana for ease of use.
- Which is cheaper?
- Wrike Team is cheaper than Asana Starter, but Business costs about the same as Asana Advanced.
- Which has request forms?
- Wrike has them from Business.
- Which has a bigger free plan?
- Asana allows 2 users on its free plan. Wrike also has a free plan.
- Do both have free trials?
- Yes. Wrike offers a 14-day free trial on paid plans.
Sources
Prices, plan limits, and ratings were gathered in October 2026 from:
- Wrike pricing page
- Asana pricing page
- G2